{"product_id":"freeze-dried-serene-cat-calming-treats","title":"Serene Freeze Dried Treats - Cat Calming Treats 50g","description":"\u003cp style=\"text-align: center;\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eCALM SUPPORT WITH REAL CHICKEN.\u003c\/strong\u003e\u003cbr data-start=\"286\" data-end=\"289\"\u003e\u003cstrong\u003eNOTHING UNNECESSARY.\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"313\" data-end=\"575\"\u003eIntroducing a simple, functional treat to help support calm, settled moments for your cat. Made with Australian chicken and thoughtfully formulated with L-Theanine, these treats are designed for everyday situations like travel, vet visits, or changes in routine.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"313\" data-end=\"575\"\u003eMade with Australian chicken as a single protein source\u003c\/li\u003e\n\u003cli data-start=\"313\" data-end=\"575\"\u003eEnriched with L-Theanine to support calm behaviour and emotional balance\u003c\/li\u003e\n\u003cli data-start=\"313\" data-end=\"575\"\u003eGently freeze formed and freeze dried to retain natural nutrients and flavour\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong style=\"font-size: 0.875rem;\"\u003eOur Chicken Thighs are full of nutrients!\u003c\/strong\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cul style=\"text-align: left;\"\u003e\n\u003cli\u003eL-Theanine is an amino acid known to help support relaxation\u003c\/li\u003e\n\u003cli\u003eChicken provides a highly palatable, easy-to-digest protein cats naturally enjoy\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003eFreeze formed and gently freeze dried to help preserve nutritional integrity while keeping a light, crunchy texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is Freeze Formed?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 12.0pt;\" class=\"MsoNormal\"\u003eUnlike extruded treats, which are often cooked under high heat and pressure, \u003cb\u003eFreeze Formed\u003c\/b\u003e treats begin with whole animal proteins that are minced, formed, and gently freeze dried. This process helps retain natural proteins, fats, and flavours while delivering a clean, shelf-stable product. \u003cb\u003eFreeze Formed\u003c\/b\u003e treats have exceptional palatability as well as nutritional integrity.  This format represents a more natural, transparent, and sustainable approach to next generation treats for cats \u0026amp; dogs.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eOur Recommendations\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1128\" data-end=\"1233\"\u003eServe as a daily treat or during times when your cat may need extra support to stay calm and comfortable.\u003c\/p\u003e\n\u003cp data-start=\"1235\" data-end=\"1394\"\u003eFeed 1 - 2 pieces per day. Always supervise feeding and ensure access to fresh water. This product is intended as a treat and should not replace a balanced diet.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eFREE SHIPPING FOR ALL ORDERS IN AUSTRALIA OVER \u003cmeta charset=\"utf-8\"\u003e $99 \u003c\/strong\u003e\u003c\/p\u003e","brand":"thepawgrocer","offers":[{"title":"Default Title","offer_id":46992637427897,"sku":"PG705160","price":19.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0587\/1353\/8745\/files\/TOP_-_Cat_-_Serene_50_-_1x1_736124a8-b370-4fce-82bd-b8e4dd74bcde.png?v=1777449132","url":"https:\/\/thepawgrocer.com\/products\/freeze-dried-serene-cat-calming-treats","provider":"thepawgrocer","version":"1.0","type":"link"}